What is Not Considered a Default “Medium” in Google Analytics

What is Not Considered a Default “Medium” in Google Analytics?

Question: What is Not Considered a Default “Medium” in Google Analytics?

Options :

A]  Google

B] Organic

C] Referral

D] CPC 

 

Answer: Option A] Google 

Detailed Explanation

google analytics dashboard showing source and medium

As shown in the above screenshot, there are only 3 default mediums in google analytics. 

  1. Organic
  2. Referral 
  3. None / Direct

 

  1. Organic: If your website is getting traffic from the search engine, i.e., Google, called as Organic. As it is not necessary to pay for this traffic. This is completely free. Thereby It is called unpaid. (Traffic which is coming from a Search Results called Organic Traffic)
  2. Referral: Any traffic coming from other websites (Not from a search engine) is called referral traffic. 
  3. None (Direct): If users are typing a site’s URL in the search box and then they are coming to your site, this kind of traffic is called None/Direct Traffic.

google analytics dashboard showing source and medium 3

 As you can see in the above screenshots, Direct, organic, and referral traffic Considered as Default “Medium” in Google Analytics. 

 

Conclusion

At the start of this article, we have answered that “Google” is Not Considered a Default “Medium” in Google Analytics. There are only 3 default mediums in google analytics, i.e., Organic, Referral, None (Direct).

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